I once worked in ‘pure water’ factory – Joeboy
Renowned vocalist Joeboy reminisces about his time working in a sachet water factory while attending university, revealing how the stint fueled his aspiration to become a celebrated singer.
During a recent interview with the Afrobeats Intelligence Podcast, the musician revealed that his determination to achieve fame as a musician was bolstered by his brief stint at a sachet water plant during a university strike.
Recalling the period, he recounted his struggles to secure employment and his concerns about his post-graduation job prospects, fearing that he might face similar challenges in the future.
He said …
“I studied Human Resources and Personal Management. When I was in the university, there was a strike for like three months. So I decided to get a job and I was searching for a job for like three months in the whole of Lagos. I did not get one single job.
There was even a time I worked in a pure water factory as a marketer. At that point I was like, ‘I’m looking so hard for a job and I can’t find any. Is this how I’m going to end up when I finish school?’ So that was also a trigger. I told myself, ‘You really have to make sure you make it [in the music industry].”
He called his life a “miracle,” emphasizing that although some had told Mr. Eazi, the head of his previous record label, not to sign him, he had unexpectedly been signed to Empawa, where his music career took off.
According to the artist, not even his parents anticipated that he would pursue a career in music.
Joeboy stated to have “the best label deal in Afrobeats history in Nigeria,” having recently founded his own record label, Young Legend, and existed as Empawa.