Aderonke Bamidele's Blog
  • Home
  • Digital Marketing
  • Content Marketing
  • Email Marketing
  • Social Media Marketing
  • PPC Advertising
  • SEO
  • Home
  • About Me
  • Contact Me
  • Privacy Policy
  • Terms of use

Aderonke Bamidele's Blog

Banner
  • Home
  • Digital Marketing
  • Content Marketing
  • Email Marketing
  • Social Media Marketing
  • PPC Advertising
  • SEO

eTranzact targets reducing unbanked to 10% this year

eTranzact says it is on track to explore the network of the Nigerian Postal Services to reduce the unbanked population in the country to 10 per cent before the end of 2016.

The e-payment solution provider stated this while responding to an enquiry by our correspondent on why it abandoned its 2008 agreement with NIPOST to drive the growth of mobile money services and subsequently reduce Nigeria’s unbanked population.

Results from a total demographic study carried out by the Enhancing Financial Innovation and Access showed that from a sample of 93.5 million Nigerian adults, only 33.9 million people are banked – while the unbanked are 59.6 million.

However, eTransact’s Chief Executive Officer, Mr. Valentine Obi, said that the network of postal outlets operated by NIPOST constituted the most widespread retail network in the country to boost financial inclusion, “especially in reducing the unbanked population to about 10 per cent (about 5.9 million).”

Speaking to our correspondents on the sidelines of eTranzact’s rebranding and strategic repositioning across its markets in Lagos, Obi noted that the company altered its partnership with NIPOST because “the infrastructure was lacking.”

He said, “At some point, we used them (NIPOST outlets) within Lagos area, but it fizzled out. But we are ready to go ahead, having realised that proper implementation of mobile payments systems in the financial sector can help banks reduce cost incurred on customers by 70 per cent.”

The Minister of Communications, Mr. Adebayo Shittu, had earlier stated that the postal financial services should also be delivered in partnership with banks, telecoms companies and other Information Technology companies.

He said that the Federal Government was working to leverage NIPOST to drive financial inclusion in the country, saying that the government would select transaction advisor and select partners in the scheme.

The minister said that mobile money, mostly used to buy airtime, had the potential to serve as a platform for drawing more people into formal financial services.

“More people in Nigeria have a mobile phone than have a bank account. Today, 75 per cent of adults living in urban areas and 39 per cent of them living in rural areas have access to a pre-paid mobile phone. Also, 18 mobile money operators have been registered in Nigeria since the commencement of operations,” Shittu added.

Meanwhile, Obi, who noted that eTranzact processed over $30bn from 110 million transactions on the platform, said that financial institutions must be innovative to meet the growing number of customers.

Obi said that players must embrace technology and innovation to bridge the gaps of unbanked population in the country.

“Mobile has become an integral part of human beings. A tool we cannot do without. eTransact processed about 110 million transactions worth over $30bn in 2015. The platform has remained Africa’s leading provider of mobile banking and payments, with over 80 per cent of Nigerian banks employing the platform to carry out different transactions.

“We have come to discover that mobile payment has the capacity to reduce the cost of serving customers by as much as 50 per cent to 70 per cent, if properly implemented,” he added.

eTranzact targets reducing unbanked to 10% this year was last modified: June 21st, 2016 by ABBStaff-Mayowa
0
Facebook Twitter Google + Pinterest
atoluwashe@gmail.com'
ABBStaff-Mayowa

previous post
Click and see fashionable styles you can rock for job interview
make money online
next post
Retailers question dollar rents in Nigerian malls

You may also like

How to start a blog

How to Start a Grasscutter Farming Business

Steps on how to be a successful...

9 Tips For Growing A Successful Business

Check Out The Top 10 Richest Nigerians...

How to get rich -Guidelines on how...

poultry farming-Guidelines on how to start poultry...

Hazards and risks in fish farming

Benefits and disadvantages of mixed farming

List of Successful Farming business in Nigeria

Leave a Comment

Keep in touch

Facebook Twitter Google + Instagram Pinterest Linkedin Youtube Email RSS
Aderonke Bamidele's Blog

Recent Posts

  • How To Set Up A TikTok Shop (+Video)

  • Digital Marketing in Your Niche: Tailoring Strategy for B2B, Healthcare, SaaS & More

  • Creating a Digital Marketing Calendar for Your Team

  • Industry Case Studies: Digital Campaigns That Crushed It

  • Best Free & Paid Courses to Learn Digital Marketing

About Me

About Me

As a digital marketing consultant, I specialize in crafting innovative online strategies, optimizing digital presence, and driving engagement across various platforms. Passionate about leveraging technology and data-driven insights to enhance brand growth, I thrive on creating impactful digital experiences that connect with audiences.

Popular Posts

  • Digital Marketing in Your Niche: Tailoring Strategy for B2B, Healthcare, SaaS & More

  • Best Free & Paid Courses to Learn Digital Marketing

  • Creating a Digital Marketing Calendar for Your Team

  • Industry Case Studies: Digital Campaigns That Crushed It

  • Why UX and CRO Matter More Than Ever in 2025

Stay up to date

Subscribe for email updates



Give consent that we may collect and use your data.

0% Complete
  • Facebook
  • Twitter
  • Google +
  • Instagram
  • Pinterest
  • Linkedin
  • Youtube
  • Email
  • RSS
Footer Logo
  • Home
  • About Me
  • Contact Me
  • Privacy Policy
  • Terms of use

©2025 - Aderonke Bamidele's Blog. All Rights Reserved. Designed and Developed by ABB


Back To Top
We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.