Email Marketing Terms You Need to Know (Without the Jargon) Starting with email marketing can feel a little like learning a new language. CTR, segmentation, A/B testing — what does…
Recent Posts On ABB
The Anatomy of a High-Converting Email Let’s face it: Not every email you send will hit it out of the park. Some get opened and clicked like magic. Others… get…
How Often Should You Email Your List? Here’s What to Consider You’ve built an email list (yay!), and now you’re ready to start showing up in your subscribers’ inboxes. But…
What Makes a Great Welcome Email (With Examples) You’ve done it — someone just signed up for your email list.Now what? This is where the welcome email steps in —…
Choosing the Right Email Marketing Platform: A Beginner’s Guide So, you’ve decided to start building your email list — amazing move! Now comes the big question: Which email marketing platform…
Email Marketing vs. Social Media Marketing: What’s the Real Difference? When it comes to growing your brand online, email marketing and social media marketing are two of the most talked-about…